Position Details:



Our client, a world-leading Pharmaceutical Company in San Diego, CA is currently looking for a Marketing Events Manager to join their expanding team.



Job Title: Marketing Events Manager / Pharma Industry



Duration: 12 months contract, extendable up to 24 Months



Location: San Diego, CA



Note:



The client has the right-to-hire you as a permanent employee at any time during or after the end of the contract.



You may participate in the company group medical insurance plan



Job Description:



Work Location:



South San Francisco, CA 94080



Reporting to the Innovation Activation Director for Company, the Innovation Activation Manager is responsible for supporting the strategic planning, development, implementation and reporting of marketing initiatives for our JLABS SFF.



The Innovation Activation Manager will work in partnership with the site head to develop a regional strategy to support the mission of Company, and may also include the management of a team and/or being part of a team with a regional focus as well as contribute to a team of functional experts. In this role, the manager is responsible for supporting external engagements that advance our business objectives, driving awareness and advancing organizational reputation.



Essential Functions:



Overall management of JLABS external engagement activations within the region.



Responsible for developing the regional marketing and program campaign, including product launch strategies and management of the project plan, budget and weekly reporting to ensure execution success



Responsible for securing and tracking lead generation to grow the JLABS portfolio



Track, analyze and report ROI for regional marketing and project metrics to ensure they are meeting business requirements/objectives



Grow brand awareness, applications and demand generation via CRM, paid digital advertising, analyst and influencer marketing



Plan and run lead generation campaigns



Secure new relationships, partnerships and opportunities as well as facilitating and managing all aspects of the physical/digital activation & marketing campaign incorporation in the region.



Lead regional community engagement with onsite Licensees (portal communications, discounts, site celebrations, etc.) including tracking and sharing of Licensee progress reported in the media.



Manage ongoing relationships with key internal and regional external stakeholders including strategic marketing partners, trade associations and potential sponsors



Support JLABS corporate identity through internal and external work (electronic and hardcopy newsletters, portal, external websites, external brochures, presentations, social media channels, SOPs, etc.).



Monitor day-to-day regional activation activities and be actively involved with each department to ensure work is progressing as planned



Lead and leverage JLABS presence at regional conferences (sponsorship, speaking engagements, event planning, advertisements, booth, speakers, etc.).



Lead and developing mutually beneficial agreements and track benefits to ensure optimal results with partners, sponsorships and marketing collaborations.



Event Promotion- Support of JLABS marketing including posting of events on social media, cross promotion with partners, targeted LinkedIn internal and external posts, communication of internal events and follow up.



This includes the development of strategic e-marketing communications plan and schedule to ensure optimal attendance results.



Tour support manage and coordinate JLABS tours with site team for guests and support tour/visits for higher profile guests



Engage onsite JLABS resident community through coordination of social and networking events and regular communication of relevant JLABS and external community activities



Manage maintenance and content upkeep of regional location page



Manage video recording and/or Webinar broadcast logistics and communication for events



Responsibilities:



Qualifications



A minimum of a bachelor's degree in Marketing, Communications, Business or a related discipline is required.



A proven performer with a minimum of 5-7 years of brand/ product marketing and events experience is required.



Experience developing program content and advertising of content is required



Experience in developing and executing a Regional strategic marketing plan



E-Marketing and digital marketing experience preferred



Exceptional writing skills are required



Experience within a healthcare setting or industry association is preferred



Experience working with and managing vendors, consultants, and budgets is preferred



Experience in strategy development and management of social media is preferred



Experience in event management tools (Splash, HubSpot, Salesforce, etc.) and online tools are preferred



Must be detail orientated and have strong personal leadership skills



This position may be based in San Francisco, CA.